With our headquarters situated in London, DDA Group specialises in the trade of diamonds. Our worldwide investments in diamond mining and exploration, sales of rough and polished diamonds; and the design, production and retail of fine diamond jewellery, sees our presence within every stage of the diamond journey – from Earth to Elegance.

Iris Alexander honors the inimitable beauty of the world’s rarest and most precious gemstones, expressing their utmost potential with limited collections designed with audacity and reverence. Each of her creations encapsulates the relationship between a woman and the moments in her life; inspiring and creating them – for an occasion, and for a lifetime. ​